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September 2008
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Marketing Theo: how much will he make for Arsenal?

When Real Mad bought David Beckham a significant part of the reason for the purchase was the money they’d get from marketing. Lots of little girls bought Beckham stuff, and Real Mad took their cut. They did the same with Zidane, (although I suspect this involved sales to men rather than girls) ensuring that they […]

“Only the FA can discriminate on the basis of nationality”

Sir Hardly Anyone, chairman of the FA, wants to press for “tougher rules” on the takeover of football clubs. Speaking exclusively to Untold Arsenal, he said, “You should never underestimate the stupidity of the average football fan.

“It is of course quite true that we could have done this when Abramovich came into the game, […]