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Slowly, very slowly, the media are starting to realise that in football terms, they have utterly screwed up.

Ever since I first studied sociology (in about 2 million years BC) I have known that the media’s first need is to see to the continuation of itself by keeping up its audience. It does this by telling the audience “this is how it is” and then, having got the audience fixed on this version […]

You’re not very well: football stumbling along in an alternate reality

“You’re Fucked and you know you are….”

By Simon Bailey.

I think we are all caught in one of those moments where we are living an alternate reality. You sort of recognise what’s going on, but it all feels a bit surreal.

A week ago everything was normal. Respective managers were briefing their […]